by Mary Erlain | Business, Business Communication, Generational Diversity, Uncategorized
Zoomers would prefer communicating with co-workers and managers in person rather than by email or phone. This in-person meeting may be via a digital platform such as Zoom or FaceTime. They will embrace the technology of Web 3.0, where virtual reality puts you in the...
by Mary Erlain | Business, Business Communication, Generational Diversity, Uncategorized
Respect given breeds respect received! We are often taken aback by the display of individuality in the Zoomer culture. Yet, to respond in a manner of kindness, respect, and intentionality speaks volumes about communicating your authenticity. Likewise, modeling value...
by Mary Erlain | Business, Business Communication, Generational Diversity, Uncategorized
Encourage face-to-face conversation: it sounds simple, but in this very technical environment, many Zoomers find that it is not always a viable option. Thus, the company must create these opportunities, encourage them, and applaud them when they occur. This is as...
by Mary Erlain | Business, Business Communication, Generational Diversity, Uncategorized
This is a generation that values actions and words in nearly equal measure. A recent study by IBM finds that Zoomers, by an overwhelming margin, believe brands need to back up their words with actions that demonstrate continuity, credibility, and integrity—or they...
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